The Standerd Wake Quarterly is the wakeboard industry’s only real photo journal, and lucky for you, the next issue drops in just three short days. With a full year of publication under their belts, proprietors Josh Letchworth and Joey Meddock are looking forward to another successful year of The Standerd in 2008.

Book 2.1, the first of the second year is due to be released on April 1, so if you haven’t already subscribed, head over to TheStanderdQuarterly and get your subscription in. Each book features dozens of amazing photos from the best photographers in the business and is equally at home on the coffee table or in the bathroom.

What are you waiting for? Go get a subscription, you won’t regret it!

We all know how important it is to have custom wheels on your truck now-a-days. I mean seriously, you’re nobody if you’re still rocking stock wheels. Of course I’m sure Shawn Watson would rather have stock wheels than no wheels at all.

Photo Courtesy of The Standerd

This pictures of Shawn’s newly customized truck originally appeared in Book 1.2 of The Standerd, Meddock and Letchworth recently posted it on their site along with some commentary from Shawn himself:

And this is the second time it’s happened. I’m now on my third set of wheels, haha…

The first time it happened my truck was actually stolen and recovered down the street on blocks like you see here. The “before” photo was taken a while ago just after I got my second set of wheels, and after the first incident I always keep my truck in the garage overnight. Well as you can see in the “after” pic, my boat is still attached to my truck. I flew in late one night, picked up my boat from the Nautique factory and drove home. I didn’t get home until about 1am and was planning on getting up at 7 am to drop my boat in and do a photo shoot that next morning.

So I wake up and walk out my front door to this. All I could really do was laugh because what are the odds of that happening to me again. So now I have really learned my lesson and no matter what circumstance it is my truck is in the garage at all times, haha!

At least he’s able to laugh about, because honestly, what else can you do when the damage has already been done?

[Courtesy of The Standerd]

What better way to launch a new publication dedicated to the heart of wakeboarding than with a full featured story on one of the most important riders in the history of our sport, Scott Byerly? Josh Letchworth and Joey Meddock couldn’t think of anything, and that’s why issue 1.1 of The Standerd features an eight page spread on the god father of wakeboarding.

The Standerd is a new publication dedicated to showing the artistic side of wakeboarding, without the bureaucracy that has enveloped the traditional publications. If you’re a wakeboarder, you owe it to yourself to get a subscription. The image quality alone with worth it, and the quality is so high Meddock and Letchworth have taken to calling it “a book”. This is definitely something you would could sport on the coffee table without being embarassed, even if your guests aren’t wakeboarders.

Check out the Scott Byerly profile story in the current issue of The Standerd.