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Hyperlite Kicks Off Their Pay It Forward Promo

Posted on March 27th, 2008 by Jason | posted in Events, General, Riders

Hyperlite Pay It Forward

When Shaun Murray first vocalized his Pay It Forward idea, the response from wakeboarders hoping to get a chance to ride his new board was overwhelming. After some initial confusion about the particulars of the program, how the boards would be tracked, and when they would go to the first riders, it looks like the time is coming soon.

Shaun recently posted the pictures in the attached gallery on WakeWorld of him getting the boards ready to go out to their first riders. Hyperlite even saw fit to include Sub 6 boxes with each of the boards to ensure they will survive multiple trips through your local mail carriers grubby hands.

If you’re not already on the list, head over to WakeWorld and get signed up for your chance to rider Murray’s latest and greatest Hyeprlite creations.

[Courtesy of WakeWorld]

Gallery: Hyperlite Pay It Forward Promo
Hyperlite Pay It Forward PromoHyperlite Pay It Forward PromoHyperlite Pay It Forward Promo

Pay It Forward, Shaun Murray Style

Posted on March 12th, 2008 by Jason | posted in Contests, Gear, General, Riders
Shaun Murray Pay It Forward

Shaun Murray is a household name within the wakeboard industry. Seriously, he’s not only been around for a while, but continues to play a key role in the industry, whether it’s in his impressive contest showings or simply serving as an ambassador to the sport, Shaun will go down as one of the legends of wakeboarding.

Murray’s latest plan further reinforces the creativity and drive that has kept him at the top of the industry for so long. Although it can certainly be attributed as a genius marketing idea, Murray and Hyperlite are teaming up to replicate the inspiring story of the popular movie Pay It Forward. In the wakeboard version, Murray will be boxing up three of his brand new pro-models, and shipping each one out to one lucky person to ride for a couple of days. The details are still developing, but however it works out, this should be a great opportunity for more people to try a new and innovative wakeboard, while at the same time spreading some wakeboard stoke.

Stay tuned for the details, along with instructions on how you can catch a ride on the 2008 Hyperlite Murray. The only catch is, you’ve gotta pay it forward when your turn is over.

[Courtesy of WakeWorld]